Yesterday, when the news that Britney Spears became the new face of the high-end fashion brand Kenzo appeared in the newspapers, stirring up the media and causing a stir among fans.

The question now arises, why has a talented star like Britney Spears with 20 years of experience working in the arts become the representative face of a high-end fashion brand?

Image of the female singer in the promotional campaign of the Kenzo brand.

The new collection of the Kenzo brand is called La Collection Memento No2, with main designs in denim and tropical motifs, reminiscent of the identity that makes up Kenzo’s identity.

Britney Spears and the times she made waves in the fashion world

(photo: Courtesy of Kenzo)

Thanks to this sharing from Humbeto, people suddenly started talking about the times when Britney Spears was truly a leading factor in fashion trends, instead of the times when the female singer was not appreciated or even criticized.

At the age of 17, at the beginning of her young career but soon recognized as full of potential, Britney released her debut single `Baby One More Time` in 1999. The song was quickly successful.

She transformed her good-natured schoolgirl outfit with a shirt tied with a high bow, showing off her slim and toned waist;

Not long after that, she appeared on the cover of the famous Rolling Stone magazine, wearing lingerie, her provocative posture and innocent facial expressions made people blush.

Britney Spears and the times she made waves in the fashion world

Britney Spears on the controversial cover of Rolling Stones magazine.

Back in 2001, two young rising stars Justin Timberlake dated Britney Spears and became the entertainment industry’s new hot couple.

It’s all denim, from the cowboy hat that Justin wears or the cute little handbag that Britney carries.

Britney Spears and the times she made waves in the fashion world

Couple Britney Spears – Justin Timberlake at the 2001 MTV Music Awards. (photo: Getty)

Britney Spears and the times she made waves in the fashion world

Fashion news

Who says Britney Spears is out of date?

The period when Britney Spears began to get bogged down in a quick love affair with gold-digging dancer Kevin Federline was also the time when Britney ignored the sophistication and trendyness of fashion trends.

Britney Spears and the times she made waves in the fashion world

Von Dutch’s slogan t-shirts and trucker hats were once a familiar image of Britney Spears when appearing in public.

Britney Spears and the times she made waves in the fashion world

Or denim shorts and uggs or open-toe wedges.

Britney Spears and the times she made waves in the fashion world

The combo of ugg boots and denim shorts is a combination that only Britney would dare to initiate.

And now, variations of the ugg shoe loved by Britney Spears have become a new fashion trend.

The period 2007 was the darkest period in Britney Spears’ life.

Although Britney’s action was negative and uncontrolled, it became a beautiful thing that inspired everyone.

Not stopping there, high-end fashion brand Balenciaga also received and was inspired by the fact that paparazzi always bothered and disturbed Britney’s private life, thereby creating a campaign to promote the new collection.

Britney Spears and the times she made waves in the fashion world

Britney was once in a period when she couldn’t control her behavior in the eyes of the public.

Britney Spears and the times she made waves in the fashion world

The Balenciaga brand also received inspiration from Britney’s incident, turning it into a new collection promotion concept.

Britney Spears’s first encounter with fashion is when the female singer became the representative face of the mass clothing brand Candie’s.

Britney Spears and the times she made waves in the fashion world

Britney used to be the face of the American mass fashion brand – Candie’s.

Britney Spears and the times she made waves in the fashion world

And shine in the campaign to promote her own Intimate Collection lingerie brand.

Britney’s collaboration with high-end fashion brand Kenzo is a completely new level in her relationship with fashion.

Britney Spears and the times she made waves in the fashion world

Britney Spears is truly perfect to become the face of the Kenzo brand.

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