For Virginie Viard, geographical space is always an endless source of inspiration, especially when it is associated with Chanel’s history.

Fashion news

Jennie (BLACKPINK) – The new muse of the Chanel Première Édition Originale watch line

Perhaps fashion trends are gradually encroaching on cinema like how LVMH opened 22 Montaigne Entertainment, creating a premise for making fashion-related films.

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

When the screen transitioned to the colorful skyline of Deauville, the auditorium lit up with the presence of famous guests, including Jennie, Margaret Qualley, Alma Jodorowski, Hirokazu Koreeda, Qiu Tian, Gracie Abrams…

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

(Photo; @jennierubyjane)

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Margaret Qualley.

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Alma Jodorowsky.

In 1912, Gabrielle “Coco” Chanel opened a store selling hats and ready-made clothes for men in the seaside resort of Deauville.

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Although it is set on a sunny, white sand beach, we do not see the vibrant, refreshing spirit of summer days but a peaceful winter with a bit of gloom.

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

It seems that the trend of bringing back designs from the beginning of the last century to the catwalk is the choice of many designers this year.

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

New generation potential model Angelina Kendall in an elegant black and white design, halter top, black silk gently flowing pleated skirt, combined with seductive velvet boots and heart jewelry, closed the show with

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images

Chanel Fall-Winter 2024 collection: Dyed in the color of the winter sunset on Deauville beach

Photo: Getty Images