Asia has long been considered one of the `huge` markets of the high-end fashion segment.

Gucci launches the `Three Little Pigs` collection on the occasion of Lunar New Year 2019

After the success of the artistic photo series in 2018 with the appearance of many famous dog breeds Frenchie, Saint Bernard… Gucci continues to bring impressive images for Lunar New Year 2019.

(Photo: Gucci)

Inspired by the 1933 Walt Disney movie Three Little Pigs, the Italian fashion house’s latest collection includes 35 designs of clothes, accessories, and perfumes for men and women with a highlight.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Gucci)

Under the creative hands of Gucci, the classic `Three Little Pigs` image is spectacularly revived in the collection to welcome the traditional Eastern New Year.

Besides, the stylized pig detail is cleverly integrated by Gucci in every design, from colorful pajamas, knitted shirts, T-shirts to cardigans, scarves and hats.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Gucci)

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Gucci)

In particular, the collection is conveyed to aficionados through a promotional campaign rich in East-West cultural colors.

The collection will be promoted on all media channels and available for sale at a number of Gucci stores globally.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Gucci)

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Gucci)

Unique invitation letter from Louis Vuitton at Paris Fashion Week for men

Before the show at Paris Fashion Week for men, Louis Vuitton fashion house surprised the entire fashion industry when it introduced a very special invitation design.

View this post on Instagram

There’s only one.

A post shared by Louis Vuitton Official (@louisvuitton) on Jan 15, 2019 at 6:59am PST

The French fashion house has just posted a video of this impressive invitation design on its Instagram account.

Within the framework of Paris Fashion Week for men, Louis Vuitton’s show took place on January 17.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

Fashion news

Fashion news: Gucci and Comme des Garçons cooperate to design bags, CEO of Third Love writes a letter to Victoria’s Secret

Calvin Klein closes its flagship store in New York

Just 3 weeks after designer Raf Simons left his position as Creative Director, Calvin Klein announced that it would restructure the system and offer new directions for America’s leading luxury brand.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Calvin Klein)

Many loyal followers of Calvin Klein expressed their regret because the flagship store on Madison Avenue is the passion of Raf Simons and possesses an extremely impressive architectural space.

In the long term, Calvin Klein will invest in digital media and combine two fashion lines: sportwear and jeans.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Calvin Klein)

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Calvin Klein)

Burberry’s controversial Lunar New Year promotional campaign

As part of its plan to reach the Chinese and Asian fashion market, Burberry has just launched an artistic photo series and a special promotional campaign on the occasion of Lunar New Year 2019. Through the lens of photographer Ethan James Green, these

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

Burberry’s controversial advertising campaign is one of the notable fashion news.

Despite gathering many famous artists such as Trieu Vy and Chau Dong Vu, the photo set created a wave of mixed reactions from Chinese netizens.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Burberry)

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Burberry)

The British fashion house has tried to connect its brand identity and traditional Asian cultural values in this campaign.

Branding and cultural understanding expert Felicia Schwartz commented: `Burberry’s advertising campaign went in the wrong direction by breaking the original value of Lunar New Year.

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Burberry)

Fashion news: Gucci, Burberry launch campaigns to celebrate the Lunar New Year, Calvin Klein closes store in New York

(Photo: Burberry)

After the `noisy` Docle & Gabbana, Burberry is the next Western brand to enter the radar of the country of billions of people.

__

See more:

Update outstanding fashion information in 2018

Fashion news: Dior Men postpones the show, Donna Karan participates in a documentary about American fashion history

Fashion news: Beckham family attends Kent & Curwen show, Dior launches new promotional campaign